Over the summer time, Ravn Alaska started an incentive program the place clients might earn credit to buy issues like airline tickets or pay baggage charges. They named the credit “FlyCoin.”
Now the regional airline is working to make FlyCoin redeemable for onerous forex.
“It’s going to be listed on cryptocurrency exchanges,” stated Ravn Chief Operator Rob McKinney. “So then in the event you needed to, you possibly can commerce your FlyCoin in for Bitcoin or for Ethereum. Or we’re engaged on partnerships with distributors of products and providers [so] you’d have the ability to use it instantly with one among them as a type of fee, like individuals do with Apple Pay.”
Every FlyCoin, or “Fly,” is presently value two cents. And all flights inside Alaska earn seven cents per mile in Fly. These may be exchanged for issues like flights or snacks or used to offset baggage charges charged by the airline.
However ultimately they might even be accepted by different carriers, McKinney stated.
“We’re in talks with a number of different airways around the globe who’re planning on making FlyCoin their loyalty rewards program, after which [with] any of these airways, it would all be interchangeable,” he stated.
He’s not sure when the rewards program will transition to cryptocurrency, however he estimates round late April.
Clients will nonetheless have the ability to redeem FlyCoin for Ravn flights, the identical method they’ll now.
“In the event that they’re afraid of the cryptocurrency side of it or don’t need to use it for any of that, [they] can use it similar to it’s at all times been and say, ‘I need my free flight to St. Paul or to Unalaska, and I need to use my FlyCoin to try this,’ and it’ll work precisely the identical,” McKinney stated.
As of now, Ravn and Alaska airways are nonetheless finalizing their frequent flier settlement. The 2 airways announced the agreement in August, however firm representatives stated clients doubtless wouldn’t have the ability to use their Alaska Airways miles to buy Ravn flights till 2022.
Now representatives from each airways nonetheless haven’t given a agency date on when the mileage sharing settlement would return. However vacationers can nonetheless earn Alaska Airways miles once they fly with Ravn, which is a big step in direction of making journey to distant Alaska communities extra reasonably priced.
“Company are nonetheless incomes miles, and the IT departments are nonetheless engaged on full integration so the 2 methods can move data to one another,” stated Tim Thompson, an Alaska Airways spokesperson.
Unalaskans had beforehand relied on an identical codeshare settlement between the previous RavnAir Group and Alaska Airways. However the island has been with none such association since a fatal plane crash at Unalaska’s Tom Madsen Airport in October of 2019.